Kickstart the year with 3 ways to dominate your sales in 2021.

 

The economy has been turned upside down this year and has pushed the future forward in regard to the way that business is being conducted. Selling today requires adapting to the current circumstances and reengineering the mechanics of the sales process. The steps to success never change, but this is a wakeup call to all of us that we need to reflect, reevaluate, and pivot to become bigger and better than ever in 2021 with a NEW GAMEPLAN! 

That is why I’ve designed the Billion Dollar Negotiation Secrets course on Cardone University for you to get powerful strategies that will help you in any situation. 

 

Here are three essentials to focus on moving forward to maximize your growth opportunities.

 

1. Master Phone Skills and all Communication Channels– This is the time to ramp up training your people and their phone skills. With social distancing and the uncertainty that customers have about coming into your establishment, this is crucial to your success moving forward. You must have a call tracking platform and should be monitoring all calls to coach your team as well as implement management involvement to maximize every opportunity. Everything starts with the greeting and we recommend all your employees answer the phone with a consistent message such as “Thank you for calling Cardone Enterprises, what can I get you information on today?”. This does not end with the phone but also carries over to text, chat and social media engagement. When consumers reach out, they are looking for information and it is your responsibility to provide the answers. You need to build their trust to convert them into a new client.  Amazon set the precedence of what great customer service looks like and consumers expect timely response to their inquiries. Your team needs to be trained to understand what to say and what to do when the most common questions are asked. Missed opportunities are not an option in this current marketplace.
2. Follow Up – This is the holy grail of the sales process.  You should be doing massive outreach and engaging with your customer base and prospects regularly. The follow up in the CRM will be essential in determining your success over the next 30-90 days. What are you doing to re-engage prospects in your internet lead bucket? This is the most common area where lack of proper engagement will cost you deals. You should have a 365 day follow up program in place and give your team the ammunition to know what to do and what to say. You need to provide a seamless way to implement this. Regardless of the circumstances your customers and prospects need to be aware of the opportunities available. You now have the opportunity to potentially provide large incentives and spread out their loan over a longer term, many times, and with a lower interest rate. These are options that can provide the urgency needed to close a deal today.  
3. Data Mining– Leverage your data mining software and create call lists for your team. This gives you a reason for the call to alleviate potential call reluctance. Maximize the programs that you have with your manufacturer and create another sales pipeline. You can provide an instant 15-20% life in sales volume for your dealership that way. Here is an easy tip to create hand raisers – every night run the list of service customers for the following day and prepare a personalized letter to attach to their invoice that gives them the opportunity to upgrade. When your team follows up on the service experience you can also provide a soft touch to mention the opportunity again. This provides a two touch in 24hrs. 

 

 

The businesses that focus on expansion and doing the things that others won’t, 

 will grab market share and dominate.

 

Check out the Billion Dollar Negotiation Secrets course on Cardone University and get a multitude of strategies that you can implement in 2021 to increase your business and more!

 

CLICK HERE NOW

 

Make 2021 your best year yet.

 

-GC

Where is your loyalty, boss? When you start a business your allegiance has to be to the business first. If the welfare of your business is not your one and only concern, all those big plans and ambitious goals will never be realized.  It took me years to learn this after some very hard lessons but I eventually got it into my head that the company comes first. Now that might seem a bit harsh and make it appear like I don’t care about the people who work for me. Nothing could be further from the truth. I appreciate every single one of my employees and consider them like family. I would do anything to help them…

…but how much help do you think I can be if my company goes under because I make decisions based on personal feelings rather than the facts? 

As your business grows and you engage with more people both inside and outside of your organization, you can’t let your personal feelings get in the way. Your decisions have to be based on one thing-how do they affect your business?  Now, decisions are made based on information so you had better do your research before you make those decisions but how much time to do you spend on research before you act? There is such a thing as too much due diligence because now more than ever, speed to market is critical. That’s why when it comes to directing the people who make up your organization it’s vital that you have information that’s current and correct. The better trained your employees are, the better they’ll perform and the less you’ll have to worry about the little day-to-day details. That means you can focus on the important things like scaling up and dominating your space. 

 

Even though it seems so obvious many business owners forget this and let emotions cloud their judgement. It often prevents them from making right decisions and cripples them from making the hard decisions that every business owner has to face. I’ve had to make so many tough calls since I started, especially when COVID-19 hit. I didn’t want to let anyone go but I had no choice because I had a responsibility to the company. Too many people, both employees and customers were counting on Cardone Enterprises, Cardone Capital, Cardone University and my other companies to see them through.

 

The backbone of capitalism is to start a business and create jobs but that is a huge commitment. You have a responsibility to maintain sustainability. You now have customers depending upon you. You have employees relying on you. The primary mission of a business is to take care of it’s customers and its employees and in some cases its shareholders. If someone or something is affecting your ability to make decisions based solely on the good of your company you need to seriously consider how to deal with the situation. Failure to do so could result in disaster and then where will you be? Where will your employees be? Your customers? 

I cover this critically important aspect of business operations in many of my courses including my 10X Mentor Program and my Accelerator training. This year, business owners will need a bullet-proof, crisis proof plan to be able to handle the inevitable ups and downs of 2021. Then as they proceed they must do so with the mentality that the business comes first. That’s the best way to take care of your employees, your customers and yourself.

 

If you are a business owner who needs some guidance in getting back on track or taking it to the next level, Cardone University offers everything you need to make it happen. Click here to sign up for FREE.

Believe it or not there are 100 ways to stay motivated and I will show you how!

 

We are living in a world that is going through difficult times right now, I know you know this.

 

As we all face some big challenges as a nation we have to remember that no matter what you or your team might be going through, there is a solution and it starts with a positive mindset.

 

Sometimes it can be hard to be happy in hard times and stay motivated when there’s so much noise around but it’s important for your overall health. 

 

You have to stay motivated so you can keep progressing in your success journey by being proactive, taking action, and sticking to your commitment no matter the circumstances.

 

This goes for you and for your team who may be going through tough issues you may not even know about…

 

Now, how can you remain motivated and encourage your team to be motivated with all the noise that’s around you?

 

In the 100 Ways to Stay Motivated Course you can find various ways to create effective routines, implement success strategies, and build proven structures to keep yourself on track to achieve personal goals and company objectives. 

 

Did you know that the disengaged worker costs the US economy over $500 BILLION per year? 

If your team is not motivated, it could be costing your company tens and thousands of dollars a year.

 

Motivation is the secret sauce that can drive company profits through the roof. One of the biggest challenges that leaders face is how they can get their team motivated and then keep them there. Motivation can come and go. It is a muscle that must be strengthened and developed. 

 

So what is the effect of a motivated, engaged staff on your customers? 41% of customers in a recent survey are loyal to a brand because of the attitude of the people who represent it while 68% of customers will defect from a brand based on an experience with a disengaged employee.

 

The 100 Ways to Stay Motivated course is a step-by-step checklist of things you and your team can do to be more motivated on a daily basis. The levels of motivation that your team operates with are not determined solely by what happens from 9-5 in the office. In fact, much of what contributes to team motivation is the result of what happens away from the office. 

 

Here’s what you’ll find out…

 

• Tips to motivating a team
• How to find your personal “switch”
• 3 ways to sustain levels of motivation
• Mastering Goal Setting
• And so much more!

 

This course is guaranteed to wake up the dead!

Get Cardone University’s 100 Ways to Stay Motivated course today.

CLICK HERE

 

Get pumped!

 

–GC

What makes a company strong? People look at strength in different ways. Some believe that there is strength in numbers. Others follow “the chain is only as strong as its weakest link” mindset. I say that strength comes from above and from within, meaning leaders must project strength to their employees or team members who must then use that strength to accomplish the company’s mission. 

I have been in business for over 35 years and I owe a lot of my success to the hard-working, disciplined, and goal oriented 10X’ers who make up Cardone Enterprises and define the culture I have created.

I built a sales and marketing powerhouse which is driven by that culture. Now I want you to have the same so that your business can also have a culture that creates opportunities, produces results, thereby increasing your revenue.

 

Getting your team in sync, supportive of one-another, and working strategically to hit your business goals is within reach!

There is a way to build structure in your company and it starts with you.

I created the Top Traits of Great Salespeople course which is designed to help your salespeople sharpen their skills, develop new abilities, and adopt positive habits that will not only increase sales but strengthen the communication within your organization.

When your team learns to function with a dominant mindset, your business will blow up to MASSIVE levels. These four things are essential to making that happen:

• Belief – Solidifies goals, targets, and financial freedom for you and your team.
• Positivity – A foundational mindset which establishes good energy and vibrations. 
• Massive Thinking – Brings on new possibilities for growth.
• Taking Action – Creating opportunities, taking risks, and making decisions that creates productivity and effectiveness. 

What differentiates successful businesses from others is how effectively, efficiently and cohesive their teams operate. 

Success comes from relentless refinement of the craft and The Top Traits of Great Salespeople lays out the road map for a professional at ANY stage of their career to escalate their game to a whole new level!

Get your team to work together so that your business is running like a well oiled SUPERCHARGED machine. 

CLICK HERE to get Top Traits of Great Salespeople Course now!

Be great.

-Grant